As the end of 2022 draws closer, it gives us time to reflect on the year that has been. For several years, the world was under the seemingly never-ending grip of the COVID-19 pandemic. Now, many aspects of our daily lives have returned to normal. For us at Kaye, we have now seen the return of in person visits, trade shows, and, perhaps most importantly, seminars.
As an organization, we believe that helping and educating both current and protentional users is a key element of creating a strong user community. That is why we firmly believe that events such as seminars are such critical experiences for our customers and ourselves. They offer two-way learning avenue that can’t be recreated anywhere else.
Our seminars have a firm foundation of offering learning experiences. They are a great way for our team to inform and show everyone our products, what they can do for you, and what the latest advancements and updates are for each of our products. But a key element of any seminar is the ability to show you everything face to face, person to person. For many individuals, the best way that they learn any information or action, is to see it for themselves or take part in it for themselves. That is a major point of what our seminars offer to you.
When it comes to the experience that anyone can expect from a Kaye Seminar, Account Manager Breiana Villella sums it up perfectly:
“Kaye Seminars are great way for the local Kaye Account Manager to connect with their current customers and well as non-existing customers who are interesting in checking out what solutions Kaye has to offer. They are also a great tool for our thermal validation specialist, engineers, managers, and others to meet other local professional in the area that are involved in thermal mapping. They can learn from one another and share best practices. Also, great way to meet new people with common interests.”
While it is true that most people would think that our seminars mainly serve as an educational forum for our users and perspective users, they also serve another very important role in our operations. They offer and unique environment where we get to hear from our users as well. Receiving feedback from everyone is a key part for us to understand what your needs are, what we can change, what we can develop, and what we can improve to make your user experience better. Soraya Ramos, Account Manager in South America, gave us some details on this very point. She specifically stated that many of her users enjoy the face-to-face meetings again, and they provided her with high levels of feedback on their product usage and experiences. They were also very eager to learn about everything new when it comes to Kaye products.
Over the past year, Kaye has presented numerous seminars across the globe. Several sites in the United States, the United Kingdom, Brazil, they have all played host to Kaye Seminars. We have made great effort to have presence everywhere in the world so that we can host these events everywhere that our users would like them to be.
This year, we also had a unique presence in India, where we had an ongoing summer academy. This special event gave our users the chance to request a seminar at a location of their choice, mainly at their own company site. This series of seminars was a great success and significantly assisted with our customers’ needs in India.
As we move into 2023, we are looking forward to continuing our efforts when it comes to outreach and education. There are several events already in the works so be sure to stay connected with us to get all the details. The best way to stay up to date is with KayeAlert, our company newsletter. Also, be sure to follow us on LinkedIn as well!
To sign up for KayeAlerts, please use this link: https://www.kayeinstruments.com/en/newsletter-subscription
To follow Kaye on LinkedIn, please visit our page here:
https://www.linkedin.com/company/kaye/
